Zoopla shortlisted for 2 digital innovation awards

Zoopla, the fast-growing and innovative property portal, has made the shortlist in two of the leading categories at the 2012 Megas - the Guardian Awards for Digital Innovation – with the company named as one of three finalists for Best Startup Business and Zoopla founder and CEO, Alex Chesterman, shortlisted for Best Startup Leader/CEO.
 
The Guardian Awards for Digital Innovation have championed a variety of digital innovations since their inception, focusing on entrepreneurial activity with past winners as testament to the creativity and entrepreneurial spirit of the UK's digital scene. This year’s winners will be revealed at an awards ceremony on 22 March at The Science Museum.
 
Zoopla.co.uk has seen exceptional growth since its launch, now attracting over 12 million visitors per month and making it one of the most-visited UK websites and a highly-valued source of enquiries for property advertisers.

 Through its exclusive partnerships, Zoopla also powers the property search on hundreds of leading independent national and local websites, providing its members with exposure to an unrivalled audience of UK home movers.
 
In October last year, Zoopla announced plans to merge with Digital Property Group, owner of Findaproperty.com and Primelocation.com, to create a combined business that will deliver enhanced value to both its users and members and challenge market leader, Rightmove.

The merger is currently under review by the Office of Fair Trading.
 
Alex Chesterman, CEO of Zoopla.co.uk, commented:

"We are honoured to have been shortlisted in two separate categories at these prestigious awards for digital innovation. This is a great reward for the hard work and dedication of our team and a reflection of our continued commitment to make Zoopla the most useful online property resource for UK consumers and the most effective online marketing platform for UK property advertisers."