LeadPoint launches lead price and volume calculator

LeadPoint lead buyers will be able to use the calculator to work out how many leads are available each day that meet the buyer’s specific lead criteria at a chosen price.

Lead buyers can enter their usual filters such as postal area, credit grade, maximum LTV and loan amount for mortgage leads.

The calculator will then tell the buyer how many leads are available per weekday and weekend day at the chosen price. It will also tell the lead buyer how many extra leads are available if the order price was increased.

The calculator works by analysing lead trading over the most recent seven day period and is updated dynamically as the market changes. In addition, the new system will display the minimum and maximum prices paid for a chosen lead type within the seven day period.

LeadPoint provides a range of lead generation solutions for lead buyers and sellers. LeadPoint currently trades over 5,000 real-time data leads per day in over 20 lead verticals including Mortgages, Loans, Insurance, Debt Management & IVA, Legal Services and Cosmetic Surgery.

Justin Rees, LeadPoint UK Director of Marketing and Partnerships said:

“We are pleased to announce the latest addition to our growing range of new features available to lead buyers to help improve their experience from lead generation. From listening to feedback our buyers have requested more transparency on lead volumes and prices and our new system achieves this.

"The new dynamic lead price calculator will ensure that lead buyers will never pay over-the-odds for leads as they can now see exactly how many leads are available at any given price.

"It will also save lead buyers time as all lead pricing information is now in their LeadPoint account so the time from creating an account to activating a lead order will be reduced to just a few minutes.

Over the next few months we will be launching some exciting new features as we constantly try to improve the lead buying experience.”