Equity Release Supermarket launches specialist referral service
Equity Release Supermarket has launched Equity Release Partners - a business-to-business equity release referral service allowing brokers to introduce clients to an equity release specialist.

Gary Webster, head of partnerships of Equity Release Supermarket, said:
"Becoming an Equity Release Partner not only provides businesses with a highly profitable new revenue stream of on average £1,200 per completion, but we will actively work with firms to maximise the customer experience for their business.
"We are replicating a number of online tools and offline services that we have used very successfully in the consumer space to share with the broker community and their clients. For too long there has been a corridor of uncertainty between conventional mortgages and equity release.
"Whilst we know full well that Lifetime Mortgages are not a shoo-in to the potential problems for older borrowers, it is increasingly becoming one of the options considered, which is why we work very closely with our existing partners to help them explore all client opportunities for the best consumer outcomes. A big focus for us is not just the transaction itself but what the transaction can achieve for the customer."
Hodge Lifetime sales director Jon Tweed, added:
“More and more customers are looking to borrow into retirement for a variety of reasons. It is great to see a process whereby advisers can refer their customers with confidence to a specialist such as Equity Release Supermarket who is able to consider all the lifetime mortgage and retirement mortgage options available.”
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