Primis adopts iPipeline’s SolutionBuilder

SolutionBuilder is a protection research, quote and apply tool that allows advisers to compare all protection needs within a responsive user interface and share and review their options with clients.

Vikki Jefferies, proposition director at Primis, commented: “iPipeline has delivered a great product which offers a simple assessment and understanding of the protection options and costs. This drives better client outcomes and increases adviser sales. We are looking forward to seeing the benefits of this exciting new product in terms of the customer experience and improved speeds of application.”

Paul Yates, product strategy director at iPipeline, added: “SolutionBuilder has a proven track record of improving protection advice and sales. We are excited that such an important business as Primis Mortgage Network is adopting the solution, meaning more of our industry can continue to help grow the protection market and improve consumer financial resilience.”