LV= joins First Complete panel as full member

LV= will now offer First Complete members a range of protection solutions containing:

- Mortgage and Lifestyle Protection including 100% own occupation and guaranteed premiums

- Life & Critical Illness Cover with up to £25,000 of children’s cover automatically included

- Income Protection with £1,500 a month benefit guarantee included as standard and a budget cover option available

- Flexible Protection Plan - combining life assurance, Critical Illness Cover and/or Income Protection – all into one plan

- Relevant Life Cover for small businesses to provide stand-alone, single life and death in service cover, with access to a free Executive Assistance Plan for employees and their families

- Whole of Life Cover - including an extensive range of guaranteed insurability options and terminal illness benefit.

In addition LV= has created a dedicated First Complete microsite with full details of their products and tools to help  First Complete ARs when talking to clients about their protection needs. 
LV= joins existing panel providers Ageas, Aviva, Exeter Family, Engage Mutual, Friends Life, Legal & General, Partnership and PruProtect.

Toni Smith, sales operations director at First Complete, said:

“LV= is a well respected company with a broad range of high quality products which complement those of our other panel members.  Protection is at the heart of the First Complete proposition and adding LV= to our protection panel reinforces our ethos that every pound lent is a pound that needs protecting.”

LV= Head of Protection Sales, Mike Farrell says:

“Our mortgage lifestyle protection panel has been on First Complete’s panel for over a year and it is clear that their advisers completely understand the need for protection.  I am delighted that our full suite of protection products will now be available to First Complete advisers.  LV= believes that protection should be the cornerstone of any sound financial plan, so it is fantastic that a greater number of advisers and their clients will now have access to a proposition of which we are extremely proud.  We look forward to forging an even closer working relationship with First Complete.”