New online leads marketplace launches to brokers

Lead generation platform, LeadCrowd, has launched a new online marketplace where mortgage brokers and financial advisers can buy leads at a reduced price.

The LeadCrowd Marketplace is stocked with enquiries that went unsold after they were generated in real-time and these leads are available at a substantial discount.

Brokers and advisers can filter leads on the Marketplace by their age, with many of the oldest enquiries having a price tag that decreases over time. Users can also filter leads by parameters such as postcode and enquiry type.

The Marketplace complements LeadCrowd’s core service, which provides financial services professionals with exclusive, real-time leads. Those looking for lower-cost leads can now buy the firm’s older leads at a more budget-friendly cost.

Lee Trett, director and co-founder of LeadCrowd, said: “The introduction of the LeadCrowd Marketplace with the missing piece of the puzzle for us because we can now offer leads to suit all budgets.

“Maybe you’re just starting out as a mortgage broker and have limited capital to spend on leads, or perhaps you’re a larger firm that’s keeping an eye out for a bargain? Either way, our Marketplace gives advisers the option to purchase leads the frugal way.

“From our perspective, it also means none of our enquiries are going to waste as any we don’t sell through our core service can be placed up for sale on the Marketplace. For us and our customers, the launch of our new online storefront is a win-win.”