How does wealth affect how borrowers use equity release?
Twice more wealthier borrowers used equity release to provide financial support for family or friends.

A new study by Standard Life Home Finance has highlighted the impact of customers’ income on how they use the proceeds of equity release.
Wealthier borrowers are twice as likely to gift the proceeds of equity release while less affluent borrowers are looking to repay unsecured borrowing, boost their income and age-proof their homes.
The most common reason for taking out an equity release plan across all income brackets was to age-proof their homes or undertake essential repairs. However, 43% of those with an annual income of up to £20,000 used equity release for this purpose compared to only 31% of those with an annual income of over £60,000.
29% receiving more than £60,000 per year used equity release to provide financial support for family or friends - almost twice that of those with incomes up to £20,000 (15%).
Additionally, there was a greater proportion of people on higher incomes using equity to repay mortgages (42% of those with over £60,000 in annual income vs 33% of those with under £20,000) and for estate or IHT planning (18% vs 1% respectively).
How do potential equity release customers plan to use the funds?
While those who considered equity release were driven by similar desires to those of actual customers – namely, home/garden renovations (24%), financial support for family and friends (19%) and repaying a mortgage (12%) – these needs were not as prevalent or pressing.
Instead, more potential customers looked to equity release to repay an interest-only mortgage (17% vs. 14% of actual customers), for estate planning (10% vs. 7%) and extra monthly income (15% vs. 14%).
Given the challenges the market has seen around rates, LTVs and product availability, it is perhaps not surprising that some customers chose to wait with almost one in five (19%) saying that they are waiting until conditions are more favourable and 8% were still considering their options. A further 3% had been doing initial research and would revisit their choices when the funds were required.
Kay Westgarth, director of sales at Standard Life Home Finance, commented: “Equity release has always been a multi-use product with customers often choosing to use their housing equity to fulfil a range of needs and desires. The Lightbulb Moment research highlights the positive impact that these products can have on people with a range of incomes.
“Whether you are wealthier and want to support your loved ones or less affluent and looking to clear your unsecured borrowing and boost your income, there are many options and product flexibilities. As we start to see green shoots in the market with lower rates, higher LTVs and better product availability, we anticipate that the 30% of people who put off making a choice will once again consider whether equity release is for them."

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