Four questions to reveal the truth about your unconscious biases

Lauren Bagley, chief partnership and marketing officer at Uinsure, explores how to identify and address your own unconscious biases to ensure ongoing learning and growth.


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Friday 13th January 2023

Lauren Bagley

Are you sure you're as open-minded as you think you are? Most of us like to believe that we're unbiased, but the reality is that we all have unconscious biases – automatic stereotypes, prejudices and associations that can unconsciously influence our thoughts and actions.

In the business world, these unconscious biases can have a major impact on diversity and inclusion, leading to certain groups getting different opportunities or levels of support.

So, how can you identify and tackle your own unconscious biases? Here are some things to consider:

1. Do you tend to surround yourself with people who are like you? It's natural to feel more comfortable around those who share similar backgrounds, experiences, or interests. But be aware that this comfort zone can also prevent you from being exposed to diverse perspectives and experiences.

2. Do you catch yourself making assumptions about people based on their appearance or background? We all have preconceived notions about different groups of people, whether it's based on race, gender, age, or something else. Even though these thoughts might just occur in our heads, take a moment to consciously admit it and think about where these assumptions come from and whether they're fair or accurate.

3. Are you actively working to challenge and overcome your biases? It's not enough to simply recognise your biases – you need to put in the effort to actively challenge and overcome them. This can involve seeking out diverse perspectives, having difficult conversations, or simply considering an alternative point of view.

4. Are you creating an inclusive environment? Finally, think about your role in creating an inclusive environment for those around you. Do you actively listen to and value the perspectives of others, regardless of their background? Do you try to be welcoming and supportive of all employees, regardless of their differences?

By asking yourself these questions, you can start to identify and address your own unconscious biases. This is an ongoing process that requires a commitment to learning and growth. But by being mindful of your biases and actively working to overcome them, you can play a part in creating a more diverse and inclusive workplace.

Author:
Lauren Bagley Uinsure
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