Family BS appoints BDM for the East and West Midlands

The Family Building Society has appointed Kirsty Dancer as a BDM covering the East and West Midlands. 

Kirsty joins from Vitality Life and Health where she was also a BDM. 

Kirsty began her 20 year career in financial services at NatWest, where she spent a decade in a variety of roles and building a strong foundation in customer service, lending and financial expertise.

In a career move to the intermediary sector, Kirsty joined Grange Mortgage and Protection Services and then Just Mortgages, before moving to Coventry Building Society as a senior mortgage adviser.

Darren Deacon, head of intermediary sales at Family Building Society, said: “We’re delighted that Kirsty has joined us, bringing with her a wealth of financial services experience. I know that she feels passionately about the mortgage market and brings added energy and dynamism to our award-winning team of BDMs.”

Kirsty Dancer added: “Although I thoroughly enjoyed helping advisers develop their protection propositions at Vitality. I quickly realised that the fast-paced, relationship-driven nature of the mortgage industry was where I truly belonged. 
 
“Joining the Family felt like a natural next step, offering the opportunity to combine my experience, enthusiasm and commitment to supporting intermediaries and their clients in a business that shares my values and ambitions for growth.”