Primis appoints The Source to GI panel

Insurers on the Source Insurance panel include: AXA, Aviva, Ageas, RSA, Legal & General, Amlin, UKG, LV, Zurich, Modus, Landlords Choice, First Assist, Bright, Sentinel, Zurich, Pen and Plum.

Nicky Hemmings, general insurance proposition manager at Primis, said: “Primis aims to deliver a service and proposition that creates real value for our member firms’ businesses, so it is important that our GI partners share the same values.

“The Source ticked all the boxes for us and we’re therefore very pleased to be able to announce their inclusion on our panel.

“In today’s marketplace, all clients will have a range of protection and GI needs and it’s vital that advisers ensure they have the best product coverage to meet those demands.

“By adding Source Insurance to our panel, we are greatly broadening our offering and I’m sure this new addition will be met with great interest by our members.”

Head of intermediary at The Source, Brian Coulton, added: “We are very excited about working with the Primis network. Our pilot scheme in Northern Ireland has been a huge success and showcases how Source can add value, complement and complete a broker’s GI proposition by offering choice and a large range of everyday and non-standard products, all online. We are looking forward to helping Primis members increase their GI conversion.”