New financial services provider targets intermediary business with new hire

Morrow has appointed Amit Gupta as financial services director.


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Wednesday 22nd April 2026

New Hire

Fledgling national financial services provider, Morrow - part of the Kuflink Group - has appointed Amit Gupta as financial services director to drive the company into its new phase, including developing business from intermediaries who need help placing mortgages and associated products for their clients.

Amit, who joins from Capital Private Finance, part of Connells Countrywide, was senior financial services manager for six years. As part of their leadership team, he ran multiple large teams servicing clients from over 100 HNW estate agency offices within the Connells Group.

Amit commented: “I am looking forward to help Morrow expand its business across the UK. One of the channels I have been tasked with developing is to bring our introducer proposition to intermediaries across the UK. 

"I want to make every broker, regulated or not, feel that they have a resource available to them through Morrow, which can be relied on to provide support across multiple sectors including first and second charge mortgages, bridging finance and commercial funding.

“Morrow is growing fast and while we might be the new kid on the block, we have a proposition that we believe will attract brokers who appreciate having access to the widest range of lending solutions backed up by world class service.”

Rozi Jones - Editor, Financial Reporter

Author:
Rozi Jones Editor, Financial Reporter
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