Kay Westgarth joins Aviva as head of retirement distribution

Aviva has appointed Kay Westgarth as its new head of retirement distribution.

Kay has over 30 years’ experience in the financial services industry. She began working in later life lending at Key Group in 2018 after holding various key positions at Lloyds Banking Group, Prudential, and Towergate Group. Her track record includes setting up and leading sales teams, spearheading market launches, and driving brand growth.

Kay played a pivotal role in the launch of Standard Life Home Finance to the intermediary market in 2021.

Matt McGill, MD of Aviva Equity Release, said: “We are excited to have Kay on board. She has an important role to play as we navigate new opportunities to develop the retirement market, supporting advisers to achieve the best outcomes for customers.”

Kay Westgarth commented: “I’m excited about the opportunity to lead the retirement distribution division. working with a team that values collaboration and innovation to deliver solutions for advisers and their clients.”