Financial Advice Network revamps proposition

Its new adviser offering aims to shake up the network market and underpin growth through personal business partnerships based on mutual values.

Advisers can join its proposition as appointed representatives or through the fully ‘franchised’ trading style option, both of which provide access to compliance, technology, marketing, training and risk mitigation support amongst others. It also offers a fee structure which is tiered according to the level of compliance oversight required.

In addition to this, FAN will be offering all advisers who join the network direct contact with its board of directors, marketing support, website design and social media maintenance.

Mark Smitheringale, Managing Director of the Financial Advice Network, said:

“With the financial security and funding available from a parent company who has been around since 1826, we have the backing to sustain our vision of delivering a viable, ethical network.

“Our research has shown that our new bespoke proposition is what advisers want from a network, choice and a package of benefits that work for them, rather than a ‘one size fits all’ solution.

“Our innovative key features, which include rewarding excellence through lower fees and helping advisers optimise their business performance through marketing support -  all underwritten by our mutual heritage and values - are further enhanced by our integrated adviser support IT software and our proprietary ‘risk database’ risk mitigation solution.

“New advisers can choose to join us via either our fully ‘franchised’ trading style option or our bespoke appointed representatives package option.”